Project description
Discover the digital project renewal in the agriculture world
At Comeca, they acknowledge the unstoppable change that digitization is introducing into the world of agriculture, a traditionally rooted sector. The project at Comeca had a clear objective: a complete transformation of its old brand image. A new website, logo change, new colors, and a refreshed image were required to adapt to current times.
Challenges:
Our team at PTG took on the task from conceptualization and design to development and implementation. It was a collaborative effort where we worked closely with the client to build a solution that fit their preferences and needs.
Programs used:
In the Comeca project, we used WordPress as the development platform and Figma for design and prototyping. The design team was responsible for creating the new brand identity and user interface, while the front-end team handled the technical implementation of the website.
Benefits for the client and the user:
Comeca now has a renewed brand image and an attractive, functional website that facilitates user navigation. The machinery configurator allows users to customize their agricultural product purchases with ease, streamlining the decision-making process. This digital transformation has allowed Comeca to stay up-to-date in an ever-evolving agricultural environment and provides an enhanced experience for both the client and users.
